Why Jesus doesn’t need Rebranding

There are some of us who love new shiny products. We look forward to changing gadgets, clothes, or even our lives. Ultimately, it’s about changing with the times, for these people.

Then there are some of us who love to “up-cycle”. Someone’s rubbish is another’s treasure, after all. So they love to reuse, repurpose, and reclaim the items that others have disregard over time.

We live in an ever-changing world and there are pro’s and con’s to any amount of change, yet, when I think about our journey with God, this has evolved since I came to Christ, only a decade ago.

Once upon a time, it was all about reading the Word from our Bible in the Western World, but this has now been replaced with apps, podcasts and social media in order to keep up with the times.

No longer do we seem to have time to sit and read our Bibles but convenience has meant that our Bible’s are now on our phones or iPads – which brings an easy distraction in itself. For instance – when we meant to read that Bible verse that God just nudged us to read, it turned into reading a new text message from a loved one or looking at a new insta-story from someone we admire.

Our focus shifted

Jesus came to change the world once and for all. To save us all from death and whilst some mock, disregard, or simply don’t care – His message has remained the same, yesterday, today, and will be, forever.

We need to be careful when we hear about a new way to follow Jesus. A new teaching. A new viewpoint. Everything we do needs to come from the Word of God. Humans have a lot to offer, but we must ultimately keep our eyes on Christ because Jesus doesn’t change with the times and that means we can trust Him.

We don’t need to up-cycle or reinvent what was spoken about thousands of years ago, because Jesus’ way is still perfect – just the way it is

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